How Much Does Digital Signage Cost? Per-Screen Pricing in USD and EUR
November 13, 2026
Signital blog
6 min read
Per screen / month
€7
No media player to buy
14-day trial
Prices in this guide were checked on 13 November 2026. Signital bills in US dollars or euros depending on where you are, so both are shown throughout. Euro prices exclude VAT.
Digital Signage Cost at a Glance
Component
One-off or recurring
What drives it
Software
Recurring, per screen per month
Plan, number of screens, what the vendor charges extra for
Screen
One-off
Size, consumer or commercial grade, brightness
Player
One-off, sometimes nothing
Whether the screen can run the player software itself
Mounting and installation
One-off
Wall type, power and network at the screen, who does the work
Content
Ongoing time, sometimes money
Templates and your own team, or a designer
Digital Signage Software Pricing: What Signital Charges
Signital is billed per display, per month, and only for displays that were online that month. Volume pricing starts at five screens and is applied automatically.
Screens
Standard, USD
Standard, EUR
Business, USD
Business, EUR
1 to 4
$8.00
€7.00
$14.00
€12.00
5 to 24
$7.20
€6.30
$12.60
€10.80
25 to 49
$6.80
€5.95
$11.90
€10.20
50 to 99
$6.40
€5.60
$11.20
€9.60
100 or more
$6.00
€5.25
$10.50
€9.00
Both plans include unlimited users and locations, scheduling, split-screen layouts, the widget library and more than 100 design templates. There is no setup fee, no contract and no minimum. Business adds, among other things, proof-of-play analytics with 70 days of history, remote reboot and screen schedules, custom fonts and custom layouts. Larger networks can agree Enterprise terms. The current figures are always on the pricing page.
How Much Does Digital Signage Cost for 1, 10 and 50 Screens?
Software on the Standard plan, over three years:
Screens
Rate per screen
Per month
Over 3 years
1
$8.00 or €7.00
$8 or €7
$288 or €252
10
$7.20 or €6.30
$72 or €63
$2,592 or €2,268
50
$6.40 or €5.60
$320 or €280
$11,520 or €10,080
Then add hardware, once. What that comes to depends almost entirely on what you already own:
Smart TVs already on the wall. Nothing. Samsung, LG, Google TV and Android TVs run Signital as an app.
TVs that cannot run the app. One streaming stick each. A Fire TV Stick 4K had a US list price of $59.99 on the day we checked and is regularly discounted.
New screens. A consumer TV in the common 43 to 55 inch sizes costs a few hundred dollars or euros. A commercial display of the same size typically costs two to three times as much, and is the right choice for screens that run all day and night.
Dedicated players. A Raspberry Pi 5 with 4 GB of memory was about $110 after this year's price rises, before a case, power supply and card. An entry-level BrightSign LS425 sold for roughly $300 to $370, or €325 to €345, at resellers.
So a café with one smart TV pays $288 or €252 over three years, all in. An office putting ten new commercial displays on the wall will find the screens and their installation are the larger part of the bill, and the software the smaller.
The Cost of Digital Signage, Component by Component
Screens
The grade matters more than the brand. Consumer TVs are cheaper and fine for opening hours in an ordinary room. Commercial displays are rated for 16 or 24 hours a day, are brighter, and have a warranty that covers business use. The hardware checklist covers how to choose.
Players
Some signage platforms only run on their own player, which adds a device to every screen you buy and every screen you replace. Software that runs on the screen itself, or on a stick you can buy anywhere, removes that line from the budget. See which players Signital supports.
Installation
A wall mount is a small cost. A new power socket or network point behind the screen can be a larger one, and it is the item most often left out of a first estimate. Get it priced before choosing where screens go.
Content
A screen needs something worth showing, and it needs changing. Templates and live widgets such as weather, news, calendars and dashboards keep a screen current without a designer. Budget the time of whoever will own it, even when the tools are included.
Hidden Costs to Budget For
Per-user fees. Some vendors charge for every person who signs in. Signital includes unlimited users on every plan.
Features held back for higher plans. Check which plan has the things you need. On Signital, proof of play, remote reboot, screen schedules, custom fonts and custom layouts are Business features.
Proprietary hardware. A required player is a cost per screen, again at every replacement.
Paying for screens that are off. Seasonal sites and spare screens still count on many price lists. Signital bills only displays that were online in the month.
Tax. Euro prices here exclude VAT.
Visits. Every problem that needs someone on site costs more than the software does. Remote restart and live status are worth more as the number of sites grows. See keeping a screen fleet healthy from your desk.
Use a streaming stick for the rest. It is the cheapest way to bring an older TV in.
Start on the lower plan. Move a workspace up when you need analytics or remote reboot, not before.
Build from templates. A template and your own photos get a screen live in an afternoon. A link to a Google Slides deck keeps it current without re-uploading.
Set it up yourself. Pairing a screen is a 5-character code. Nobody needs to come out.
Why We Publish Our Prices
Pricing pages that say "contact us" make comparison hard, and cost guides that leave out their own numbers are not much use. These are the same prices as on our own pricing page. If something here is unclear for your network, book a demo and we will work through the numbers with you.
Frequently Asked Questions
For software, Signital costs $8 or €7 per display per month on Standard and $14 or €12 on Business, with lower rates from five screens. Hardware is a one-off on top: nothing for a smart TV you already own, or the price of a screen and, where needed, a player.
Use a smart TV you already have. Samsung, LG, Google TV and Android TVs run Signital as an app, so the only cost is the software, and the first 14 days are a free trial.
Not with Signital. Billing is monthly, per display that was online that month, with no setup fee, no contract and no minimum number of screens.
No. Every Signital plan includes unlimited users, locations, channels, playlists and media. You pay per display.
Usually because of required hardware, per-user or per-feature charges, installation services, or content production sold as part of the package. Ask for the three-year total per screen, including a replacement player, when you compare.
Digital Signage Hardware Checklist: What You Actually Need
Signital app
media player
3 Nov 2026
Quick answer
Digital signage hardware comes down to four things: a screen, something to run the player software, a network connection and a way to mount and power it all. On a modern Samsung, LG or Google TV the screen runs the player itself, so the list is often shorter than people expect.
Most first signage projects
How to Run Digital Signage on a Smart TV (No Player Required)
Signital app
media player
10 Nov 2026
Quick answer
Yes, a smart TV can run digital signage without a separate player. On Samsung, LG, Google TV and Android TVs you install a signage app from the TV's own app store, pair the TV with a code and publish your content. TVs on other platforms need a small streaming stick or can use their web browser.
If you are
5 Digital Signage Mistakes That Cost Businesses Thousands
✓Test on the real screen
✓Set a default widget
✕One loop for every site
✕Forget to publish
24 Jul 2025
Digital signage is designed to make communication easier and more engaging, but for many businesses, it becomes a source of frustration and sunk costs. Whether you are just starting out or scaling a large network, knowing what to avoid can save you thousands in unnecessary expenses and wasted time.
Here are five common